Demografisch panel
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Vind uw panel op basis van GMI's demografische profilering
Profilering
Onze wereldwijde panelleden zijn geprofileerd op meer dan 500 eigenschappen om u in contact te brengen met de meningen van uw doelgroepen, onafhankelijk van hoe specifiek deze groep dient te zijn. Klik op onderstaande links voor een lijst met de belangrijkste demografische onderwerpen waarop onze panelleden zijn geprofileerd. Als u niet de juiste selectie kunt vinden, neem dan contact met ons op.
Inkopen
- Grocery stores
- Mass merchandisers
- Club stores/warehouses
- Dollar stores
- Drug stores/pharmacies
- Computer and home electronics stores
- Home, furniture and house ware stores
- Toy/children’s stores
- Books & media stores
- Accessories and gift shop stores
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- Specialty shops
- Specialty supply stores
- Sporting goods stores
- Online-only retailers
- Auto supply and auto service shops
- Office supply stores
- Shopping channels
- Department stores
- Specialty clothing stores
- Shoe stores
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Naar boven
Werk
- Employment status
- Type of position
- Number of employees, either directly or indirectly reporting
- Foreman or supervisory capacity
- Formal training to acquire specific skills
- Average hours worked per week
- Industry sector
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- Industry category of the employer
- Occupational category of employee
- Occupational level
- Size of employer (number of employees)
- Company's annual revenue
- Number of years the company has been in business
- Purchasing responsibility for specific business items at work.
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Naar boven
Financieel
- Number of credit cards
- Average credit card balance
- Number of debit cards
- Types of accounts in household
- Type of ownership of primary residence (rent/lease/own)
- Vacation home ownership
- Ownership of investment properties
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- Plans to purchase or refinance any properties by dates
- Home insurance policy
- Name of home insurance provider
- Home mortgage
- Name of home mortgage company
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Naar boven
Huishouden
- Cohabitating Adults
- Number of males under the age of 18 living in the household
- Number of females under the age of 18 living in the household
- Purchasing decisions/primary shopper
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- Total gross annual household income
- Languages spoken in the household
- Pets present in the household
- Ownership of electronics and other items
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Naar boven
Technologie
- Locations where computers are used most often
- Types of computers used
- Type of home Internet connection
- Type of work Internet connection
- Online activities
- Type of printers owned (laser, ink jet, etc.)
- Cell phone ownership
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- Number of cell phones owned in household
- Wireless phone service providers
- Wireless phone manufacturer
- Activities performed on cell phone
- Brand of TV owned
- Brand of digital camera owned
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Naar boven
Reizen
- Flown on an airplane in the last 12 months?
- Which airline was flown?
- Car rental
- Car rental companies used
- Hotel stays within the last year
- Business travel in the last 12 months
- Number of business trips
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- Number of leisure travel
- Passport ownership
- Number of international trips in the last 12 months
- Number of times traveled by plane, train and boat
- Regions and countries visited
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Naar boven
Speciale interesses
- Type of game consoles owned (X-Box 360, PS3, Wii, etc.)
- Types of packaged goods
- Types of food and beverages
- Types of durable foods
- Types of services
- Internet behavior and online activity
Naar boven
Auto
- Number of vehicles owned in household
- Year, make model and category (economy, compact, full-size, etc.) of each vehicle in the household
- Alternative fuel usage
- Navigation system ownership
- In the market to purchase or lease a new vehicle?
- Decision-making involvement
- Auto insurance claims in the last 12 months
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- Name of auto insurance provider
- Emergency Roadside Assistance used in the last 12 months
- Other vehicles owned (motor home, motorcycle, etc.)
- Motorcycle ownership, make and model
- Boat ownership and class (motor, sail, fishing, etc.)
- RV purchased in last 12 months
- Brand and year of the RV purchased
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Naar boven
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